Alibaba’s “Singles’ Day” by the Numbers

A screenshot of the Alibaba homepage
A screenshot of the Alibaba homepage from November 2014.
Courtesy Photo

Talk about a good day.

Alibaba Group Holding Ltd. revealed this morning that it scored an astounding $9.3 billion in total sales during yesterday’s 11/11 shopping event, known in China as “Singles’ Day” and the largest online shopping day in the world.

Here are some other eye-popping stats* to take in:

Total gross sales on Alipay’s global sites were $3.5 billion higher than total sales in 2013 (note: last year’s figure included just China’s Alipay marketplace).

By comparison, Cyber Monday in the U.S. brought in $1.74 billion last year.

Total 11/11 sales were 77 percent higher than desktop sales registered in the U.S. between Thanksgiving and Cyber Monday of 2013.

Total mobile transactions during 11/11 were valued at about $4 billion, or 42.6 percent, of total volume.

At peak, 2.85 million transactions were processed per minute by Alipay.

Buyers from 217 countries took part in the event.

*All data was provided by Alibaba.