Deckers Names Direct-to-Consumer Head

Deckers Outdoor Corp. has a new head of retail.

Effective mid-August, David Powers will become president of direct-to-consumer, leading Deckers’ retail and e-commerce businesses, the firm announced Monday.

Powers was most recently VP of global direct-to-consumer and licensed retail at Converse. He was also previously worldwide GMM at The Timberland Co., and DMM for men’s and kids’ businesses at Gap Inc.

In his new role, Powers will report to Angel Martinez, chairman, president and CEO of the Goleta, Calif.-based Deckers.

Martinez said in a statement that Powers’ “background makes him the ideal person to lead our consumer direct division at this point in its evolution. I am confident he will be an invaluable asset as we continue to expand our global business, including growing our store base to approximately 200 by the end of 2015.”

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s