Sazzi is putting a new spin on sandals.
The outdoor sandal brand launched at Outdoor Retailer last month. But according to founder Mark Thatcher, the idea for the line — which uses not one but four toe posts for stability — was in the works for a while.
“Brett [Ritter] and I discussed it when we both worked at Deckers. We like the principle that you could get more athletic and lateral control by using multiple toe posts,” said Thatcher, who also was a founder of the Teva sandal brand.
Sazzi’s debut collection consists of two styles. The Digit is a unisex sandal with four toe posts and a separately articulated big toe area on the footbed. It also features an ankle strap and a full-length shank for stability in the midsole. The $100 style is designed for athletic pursuits including river running and hiking. The $80 Decimal style, which is separately lasted for men and women, also features four toe posts but has individually articulated areas on the footbed for all five toes. Because it lacks an ankle strap, Thatcher said, it’s better suited for light hiking, walking and outdoor activities.
Both styles have a four-piece bottom unit made of recyclable PlusFoam, a material made by GreenWater Holdings, which also holds a minority stake in Sazzi.
After Ritter and the GreenWater team came on board six months ago, the brand was fast-tracked. The sandals will deliver in May.
“We’re taking advantage of the market being [open] to having the toe separated as a benefit,” Ritter said. “Having your toes and feet free [but] being well supported — we basically say that Sazzi is the latest iteration of Mark’s dream.”