Children’s Buzz: Robeez, Stikii & More

Big Ideas
Stride Rite is partnering with Edison Nation, an inventors’ community that hosts online searches for new product ideas, to find the next big innovation in baby footwear. Through Feb. 20, the Lexington, Mass.-based children’s brand is soliciting new ideas for its Robeez pre-walk shoe line. Inventors are asked to consider such factors as easy-on elements, protection, safety, style and washability. The creators behind those ideas selected to take to market will receive a $2,500 minimum advance on 20 years’ percentage of sales or buyout. Royalties will be split equally between Stride Rite and the inventor.

Puppet Show
Slipper maker Green Market Services Co. has introduced a new line of novelty styles for kids called Puppet Slipper Pals. The slippers are available in an assortment of colorful character designs, including animals, monsters and ball players, and double as hand puppets. They feature stitch-and-turn constructions, cozy fleece uppers and non-skid bottoms. Priced from $10 to $12, the line will be sold in national chains and kids’ specialty retail accounts.

Stuck On It
Looking to make footwear more fun for kids, Toledo, Ohio, entrepreneur Joe Chew has created Stikii, a line of shoes that can be decorated with removable three-dimensional fabric stickers. Available in sizes 10 to 3, the shoes feature microfiber uppers that function similar to Velcro. Kids can choose from a wide selection of stickers, in motifs such as animals, flowers, fruit and dinosaurs, and collect and trade them with friends. Stikii will be sold on the brand’s website, as well as in footwear chains, independents and mall kiosks. The shoes are priced at $30 a pair, and the stickers at $1 each.

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