Fall Preview: Columbia

Portland, Ore.-based Columbia Sportswear’s fall ’12 collection is all about staying warm and dry. Leveraging the brand’s OutDry waterproofing technology and its proprietary OmniHeat series of insulation, reflective linings and electrical heat elements, the new styles for men and women are designed to take on the trail or just a walk in the snow. The collection will retail from $135 to $250 and will deliver to outdoor independents, online and select department store and sporting goods accounts.