Payless Promotes SVP Vincent DeSantis

Payless Promotes SVP Vincent DeSantis
Vincent DeSantis

Payless ShoeSource has promoted Vincent DeSantis to SVP and chief marketing officer.

In the new role, DeSantis reports to CEO LuAnn Via and is responsible for overall marketing and branding initiatives. He will manage the marketing efforts for Payless brands, including Airwalk and Champion as well as designer collaborations such as Christian Siriano.

DeSantis joined the company in 2008 as VP of consumer and brand marketing and most recently held the post of divisional SVP of marketing.