Nina wants in on more of the wedding day action.
The New York-based brand, known for its special-occasion footwear, aims to capture a bigger piece of the bridal market with the launch of wedding-day accessories this month. The comprehensive collection includes veils, jewelry, headpins and combs, as well as novelty T-shirts and veils for bachelorette parties.
“It’s a full-service line to cover all the bride’s accessory needs,” said Kerry Magnusson, director of bridal merchandising at Nina, in a press release. “[We’re really] giving our brides everything except the dress.”
Veils, made from imported French lace and embellished with crystal details, will retail for $125 for elbow-length styles to $300 for cathedral-length looks. (Two veil styles in French Alencon lace are expected to retail for $700 and $1,200.)
Headbands, hairpins and combs detailed with Swarovski crystal and glass pearls are priced between $75 and $300, while jewelry will retail for less than $100. Bridal sashes, which can be paired with gowns and bridesmaid dresses, will coordinate with Nina’s collection of bridal footwear and include stone and floral embellishments.
The collection will make its debut at Ninabridal.com, more than 40 doors of Bella Bridesmaids boutiques and other specialty shops and online retailers nationwide.