Atsco Named U.S. Distributor for Santana

Canton, Mass.-based Atsco Footwear has acquired the U.S. distribution rights for Santana Canada and Aquatherm by Santana, starting this fall. In exchange, Santana’s parent company, the Indeka Group, has acquired the rights to market Atsco’s Khombu line of footwear in Canada.

Santana footwear is designed in Italy, with the majority of styles also produced there. All footwear is waterproof and includes women’s dress and casual boots, retailing from $200 to $800.

A new territory management sales force has been added to oversee sales in the States. The Santana brands will be targeted to high-end department stores, independents and boutiques.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s