Max Kibardin will present a special installation at the Pitti Uomo trade show in Florence, Italy, held Jan. 12-15.
The designer, winner of Pitti Uomo’s Who’s On Next award last summer for men’s accessories, has created “Behind the Shoes,” a thought-provoking presentation produced in collaboration with New York-based artist Iké Udé. (Kibardin posed in Udé’s 2000 seminal work, “Beyond Decorum.”)
“Behind the Shoes” asks the questions: Can men’s shoes be sexy? Can they be elegant? What can they reveal about a man the way women’s shoes reveal a lot about a woman? The exhibition’s booth was designed by Milan-based architect Elena Cerizza.
“[Pitti Uomo is] an important trade show for acceptance [in the men’s category] and supporting the brand,” Kibardin told Footwear News. “It’s a great message, saying we would have a place [of honor] there.”
Kibardin also will present at the show his men’s shoe line, which launched for spring ’10. The second collection will continue to fuse luxe materials, Italian craftsmanship and understatement. Fall looks will feature velvets, new boot styling and colorful suedes, with a “Russian red” figuring prominently, said Kibardin.