NEW YORK — Carlsbad, Calif.-based Phoenix Footwear Group announced Tuesday that P. Douglas Ford has been named CFO and will begin serving immediately.
Most recently, Ford served as SVP of operations for Phoenix Footwear, where he controlled logistics, human resources, forecasting and planning, information technology and e-commerce.
“Phoenix Footwear’s executive team has already made tremendous progress in improving the company’s financial condition, as evidenced by paying down the majority of its debt, reducing inventories, innovating product and improving operating efficiencies,” said Ford in a Tuesday statement. “I look forward to working with this talented team in my expanded role integrating operations and finance within the company at large to capitalize on the many profitable growth opportunities that lie ahead for the company.”
Ford’s past experience also includes senior-level roles at Wenger North America, where he served as COO and CFO, and at Kurt Salmon Associates, where he spent 10 years as principle and regional director in merchandising and operations services.
“In addition to his strong financial qualifications, Doug has extensive experience in overseeing a variety of other important corporate and operational functions and a deep knowledge of the retail industry,” said Cathy Taylor, CEO of Phoenix Footwear, in the statement. “His impressive track record of driving profitability and developing restructuring strategies across the organizations he worked with will benefit Phoenix Footwear enormously as we continue to successfully execute our strategic turnaround plan and build upon the strong foundation of our brands.”
The firm said Scott Sporrer, who served as interim CFO since October 2007, is leaving the company.